--- title: Platform Architecture — Execuro description: We design and build your internal app platform, production PaaS and data platform, and stay to run it with your team. Delivery, not a report. Fixed price per engagement. url: https://execuro.com/platform-architecture/ updated: 2026-10-15 --- For CTOs, Heads of Platform and Chief Architects # We design and build the platform, and stay to run it with your team. Delivery, not a report. Internal app platform, production PaaS, data platform: built in your repos, with your engineers, until your team runs it without us. Agents only ship as far as your pipelines, environments and data let them. [Book my 30-min call](https://execuro.com/discovery-call/) (30 minutes, you leave with the one constraint we'd fix first) Built for: ALDI, Pistor, Intersport, Lumas, Siemens Healthineers, Rose, Hornbach, Spryker. ## What we build Five things. Each one removes a specific blocker. ### Internal App Platform / IDP Where your teams build and operate internal applications: golden paths, service templates, environments, self-service. **Unblocks:** A new internal app starts with CI, guardrails and docs in place, for people and agents alike. ### Platform-as-a-Service The production platform that runs your business-critical, customer-facing services and apps: deploy, scale, observe, recover. **Unblocks:** Customer-facing releases go out the standard way, with on-call, SLOs and rollback built in. ### E-Commerce Architecture Commerce platforms on Spryker, composable or custom, and their integrations with ERP, PIM and order management. **Unblocks:** Catalog, prices and orders move between systems without manual fixes. ### Data Architecture The data model, contracts and ownership across your systems. **Unblocks:** Bad data stops at the source, not in a report three teams later. ### Data Platform Ingestion, storage and serving for the data your products, analytics and agents depend on. **Unblocks:** One source of data every team and agent can trust. How it runs: we audit, design, then build and steer — as embedded technical leadership inside your team. Fixed price per engagement. We don't bill by the day. ## What you walk away with Three layers. All of them yours. 1. **Platform operating model:** Who owns what, the release path, on-call and cost centers. Written down and agreed. 2. **The architecture record:** ADRs, the target architecture and the migration roadmap. Every decision has its reason on file. 3. **The platform itself, in your repos:** Code, pipelines and docs your team runs. Nothing lives on our side. ### Who owns what | | Audit | Design | Build & steer | Handover | |---|---|---|---|---| | **Platform owners, named**: A named person on your side owns each platform. | together | your team | your team | your team | | **Release path to production**: Your teams ship one standard way. | we lead | together | together | your team | | **On-call and service levels**: Your team carries the pager, against targets you agreed. | we lead | we lead | together | your team | | **Data ownership and contracts**: Each key dataset has a named owner. | we lead | together | together | your team | | **Guardrails and compliance**: Security and policy rules your people and agents follow. | we lead | together | together | your team | | **Platform cost, per team**: Each team can read what its platform costs. | we lead | together | your team | your team | | **Architecture decisions and roadmap**: Your team records each decision with its reason, and keeps deciding. | together | together | together | your team | By handover, every row is yours. Nothing runs on our side. ## Why us We have built platforms other companies build on. We still do. **Denis Turkov**, Founder · Ex-Chief Architect @ Spryker - Led the technology roadmap across 11 product offerings in 5 product lines. - Built platforms used by 150+ enterprise customers operating €15B+ GMV. - Helped build the platform Gartner ranked #1 in B2B Commerce & Complex Business Models. ### Platforms delivered for commerce clients - **30+** teams - **16** countries launched - **50,000** orders per minute - **€300M–3B** GMV per client ### Peers who built with Denis > “Very early on, I realized that with Denis leading the architecture for the App Composition Platform, we were in safe hands. His experience allowed him to see how an architectural choice impacts different parties, including customers, developers, partners, and security. Apart from technology, Denis has a very deep understanding of Commerce. With AI becoming a table stake in every domain, especially in commerce, Denis's experience will be extremely valuable to companies and platforms alike that want to enhance their Commerce systems, with or without AI.” > > — Manishi Singh, VP Partner Applications, Anaplan > “Denis played a central role in defining Spryker's core architecture and product direction during our key growth years. As Chief Architect, he helped evolve Spryker from an early-stage product into a global commerce platform now recognized by Gartner as a Leader. His rare combination of technical depth, business understanding, and execution discipline shaped many of the platform decisions that still drive value for customers today.” > > — Alex Graf, CEO & Founder, Spryker > “Denis was my lead architect and later my successor at Spryker. He quickly mastered the scope and complexity of the system and led the core architect team with confidence. He is always at the forefront of technology and highly enthusiastic about AI. Besides being a strong Chief Architect, he is a great team player, a hands-on developer, and I still enjoy brainstorming with him, even years after we worked together. I highly recommend him for CTO or equivalent roles that require deep technical skill, a pragmatic approach, and entrepreneurial spirit. I am happy to provide a reference call anytime.” > > — Fabian Wesner, CTO VentureTango, ex-CTO RocketInternet We install agentic delivery into engineering organizations because we still build the systems they run on. - [Agentic Engineering Enablement](https://execuro.com/agentic-engineering-enablement/) - [2-Day Bootcamp](https://execuro.com/agentic-engineering-workshop/) - [Meet Denis](https://execuro.com/#guide) ## Concerns & FAQ: What could go wrong, and the practical questions. ### Concerns #### Do you build or only advise? We build. We write the code, set up the pipelines and pair with your engineers in your repos. The architecture record comes out of the building. It is not the deliverable. #### Will you work with our stack and our legacy systems? Yes. We design around what you run today, legacy included, and replace parts only where they block. For commerce stacks: Denis was Chief Architect at Spryker. #### Is this a 12-month replatform in disguise? No. We start with the one constraint that blocks you most and fix it in your repos. The migration roadmap lays out the rest in steps. You decide each next step. #### How does this relate to the agentic engineering work? Same firm, two tracks. Enablement installs the harness your teams code with. This track builds the platform that harness ships onto. You can buy either one on its own. [See Agentic Engineering Enablement](https://execuro.com/agentic-engineering-enablement/) ### Practical #### What's the difference between the internal app platform and the PaaS? The internal app platform is where your teams build and run internal tools. The PaaS runs what your customers touch: business-critical production services with on-call, SLOs and rollback. Many orgs need both; we start with the one that blocks. #### What does an engagement look like? Audit, design, then build and steer. We work inside your team as embedded technical leadership and stay until your team runs the platform without us. #### Who do we need from our side? One sponsor who owns the decision, usually the CTO or Head of Platform. Plus the engineers who will run the platform after us. They build with us from week one. #### What does it cost? Fixed price per engagement. We don't bill by the day. The price follows the scope. ## Start with one constraint Bring the platform problem that keeps coming back. We ask about your stack, your teams and what blocks them. [Book my 30-min call](https://execuro.com/discovery-call/) (30 minutes, you leave with the one constraint we'd fix first)